Marilyn at The Laundry Room

Authentic Brands Group (ABG), the licensing company and owner of Marilyn’s estate, has teamed up with California brand The Laundry … More

Marilyn’s Estate Partners With IGT in Lottery Deal

Authentic Brands Group (ABG), the licensing brand and owner of Marilyn’s estate, has partnered with International Game Technology (IGT) in … More

Marketing Marilyn’s Timeless Glamour

Celebrity beauty brands are big business today, as License Global reports, but Marilyn’s vintage glamour may outlast them all. She … More

Marilyn’s Estate Goes Public With IPO

Authentic Brands Group (ABG), the owner of Marilyn’s estate, has filed to list its shares on the New York Stock … More

Marilyn’s Estate Gets Tough On Counterfeit Merchandise

Authentic Brands Group (ABG), the owner of Marilyn’s estate, has won a court order freezing the assets of dozens of … More

Marilyn’s Estate Launches Digital Art Auction

‘Marilyn Monroe Metamorphosis’, an ongoing 72-hour auction of digital art NFTs (non-fungible tokens) launched on her 95th birthday yesterday by … More

Inside Marilyn’s ‘Bésame’ Beauty Box

Following their collaborations with household names like Max Factor and Hard Candy, ABG – the licensing company and owner of … More

Legendary Marilyn at Forever 21

The US fashion chain Forever 21 has launched a new range of casual wear, ‘Forever Legends‘, in partnership with Marilyn’s … More

Blitzway Launches Second Marilyn Figurine

Toymaker Blitzway has launched a new figurine inspired by the ‘subway grate’ scene from The Seven Year Itch, with the … More

Marilyn to ‘Mark-It Smart’ in 2021

Marilyn-themed slot machines are already a familiar sight in casinos and amusement arcades (see here.) And as License Global reports, … More